This post brought to you by Insurance Hunter. All opinions are 100% mine.
I am a big fan of the internet. It allows me access to so much information that I probably wouldn't have if it weren't for the web. The internet has had a positive change for how many people conduct research before making decisions/purchases.
I love that I can get information when it is convenient for me; I have 2 young children, and making phone calls duing business hours or driving to appointments is not convenient for me. Having the opportunity to do my research in the evening after they have gone to bed is a great way for me to stay informed, and helps me to make the right decisions for me and my family.
This is no different for shopping around for car insurance rates. It gives people the opportunity to research the different insurance companies/brokers that are out there; they can search for information on a particular situation; they can find out about new developments in the industry by reading up on blog posts and news articles. They have the chance to research different insurance policies and a way to connect with their insurance agent/broker.
Instead of calling or meeting face to face with insurance agents, customers can now get information at their fingertips. Insurance Hunter has just released a report on how the Internet has changed the auto industry, I would encourage you to head on over and have a read through for yourself, and see what they have found. How wonderful is it to be able to send an email when you don't require an immediate response? No waiting on hold for the person to answer the phone - just a quick typed message and the click of a button.
What about you? Do you like researching before hand on the internet? or would you rather meet with someone face to face?